Freedom Fest 2026
Freedom Fest is a large-scale community celebration where I developed event graphics, signage, digital materials, and branded assets to create a cohesive attendee experience across print, digital, and on-site touchpoints.
The Challenge
The challenge was to create a consistent visual system for a high-attendance event with multiple design needs, including attendee navigation, parking, sponsor visibility, VIP communication, and on-site signage.
The Solution
I created a flexible design system that could be applied across event signage, digital invitations, stage graphics, parking passes, cashless payment graphics, and wayfinding materials. The goal was to make the event feel organized, recognizable, and easy for attendees to navigate.
Freedom Fest
Assets
From social media graphics to posters and way finding.
Before Production
Before the gates opened, more than 35 branded assets worked together to support event promotion, navigation, sponsorship, and on-site operations.
Promo Video
Edited by: Kyle Hanchett, Video assets provided by Degy Entertainment.
I do not own the rights to the music on this video.